Zephyr, a manufacturer of designer kitchen hoods, wanted to create a compelling exhibit environment to launch a new line of products. A space was composed of staggered walls and overlapping roof panels that gave the space a distinctive architectural feeling. The hoods were shown against crisp white walls and no competing elements to emphasize their striking designs.
Collateral
We were tasked with auditing the existing visual system and re-designing it to align with their sophisticated technology and innovative product design more closely. A full line catalog, point of sale materials, and advertising campaigns were designed as a result.
Scope
exhibit
print
brand refinement
Additional Credits
Typefaces: Neutra, Futura, Mercury
Exhibit Construction: Czarnowski
Advertising Photography: Stan Musilek
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